And the award goes to...

The squeeze page is the internet’s version of the carnival barker. You know that well dressed slick talking person who tempted you into entering the House of Mirrors? Except in the case of the squeeze page the barker is generally some internet “guru” who has all the secrets for making millions on the internet which he will share with you for a small fee.

The squeeze page is an art form, a carefully crafted page that keeps you reading as long as possible so that your investment in time on the page tugs at your sensibilities in that you feel compelled to buy the product because it will make you a millionaire, and heck you have already spent so much time on the page you may as well buy it.

Step right up ladies and gentlemen.

I enjoy the squeeze page for it’s cleverly crafted play on the psyche of the would-be affiliate marketer. These “guru’s” know exactly what sells, and what doesn’t, and make no mistake about it these guys are raking in some serious cash especially if their squeeze pages are done in a clever way. Therefore I would like to recognize some of the more well-done squeeze pages I have seen recently and award them with my own version of the “Oscar”. Lets call this award the “Squeezy”. I will award several awards this year but lets start with the first three awards….

Best video in a squeeze page.

And the award goes to…. Commission Crusher

The video starts with the line… “You don’t even deserve to be on this page.” and boasts “You ARE just 10 clicks (no 6 clicks) away from the ONLY software tool that taps into a completely new… completely unexposed… cash juggernaut that’s about 100 times bigger than Clickbank, the biggest online digital marketplace.” Those are some typical and classic squeeze page lines and Steve Iser’s video is creative and entertaining from beginning to end (and it’s beginning to end is a long time because this isn’t a short clip). With his “rock star” attitude and intentionally condescending attitude Steve’s squeeze page video keeps you interested and on the page dreaming of the “what if this could really work for me?” which is of course the goal of every squeeze page. He pokes a bit of fun at himself for his Canadian accent which adds a bit of warmth to the piece and I enjoy that the video mixes in a fair dose of comedic jabs at affiliate marketers who spend thousands of dollars and hundreds of hours on every new money making scheme that comes down the pike, Steve highlights that fact in the line “If I asked you for your LEFT Kidney in exchange for this software, you’e probably do it.” Classic stuff Steve!

I’m not sure how effective Steve’s product is but I can tell you that he has put together an excellent squeeze page and I’m sure it will generate many sales for him and the affiliates that choose to promote his product which is an offering in the ClickBank marketplace.

Favorite line from the video: “Finding a few more of these hidden money springs which now are no longer hidden. They’re completely exposed and laid bare like cleavage in a wet t-shirt contest.”

Most wild claim for a squeeze page product

And the award goes to…. Daniel Young’s Push Button Cash Site

Push Button Cash Site claim: “Top Secret Push Button Software Makes $159,720.68 Per Month On Autopilot Using Nothing But Floods of Highly Targeted, 100% FREE Traffic!”. Wow, that’s an amazing claim Daniel. The Push Button Cash Site squeeze page is very well done featuring loads of ClickBank screen grabs of miraculous results (as you might expect). I have no doubt that money can be made with this product either by purchasing it or promoting it yourself as an affiliate, but don’t forget to stop and smell the roses a bit and appreciate the fine art of the squeeze page that Daniel Young has put together.

Just turn it on auto-pilot and start living the high life!

Favorite line from the squeeze page: “You too can start making money in just 3 minutes setup and a single push of a button!”

Best use of stock imagery in a squeeze page

And the award goes to… Profit Monarch

Ok, lets face it most of us internet marketers use stock imagery all the time so it’s certainly not a “no no” but there are times when stock imagery seems to stick out like a sore thumb and that is the case with the squeeze page for Profit Monarch.

I nearly spilled my coffee as I was checking out the Profit Monarch’s website when I came across the following line with the stock imagery below.

“This is a true GAME CHANGER that will make you a winner…”

I mean seriously…. look how happy that guy looks busting through the finish line with brief case in hand, heck that makes me want to buy the product right there, forget about the rest of the pitch!

Favorite image from the Profit Monarch squeeze page? The flying sea turtle (don’t ask me, go see for yourself).

That’s it for now. Congratulations to the winners so far and until next time keep those creative squeeze pages coming!

Las Vegas PubCon 2009. Hanging out at PubCon has been a blast, I’m here with my protection (the Social Networking Ninjas) and we are checking out the exhibitors on the convention floor today. I plan to give a more in-depth review of PubCon when I have more time but a few of the folks that caught my attention are: LotusJump, PR Web, and Seo Samba, very cool stuff!

On the down side I lost my parlay bet on the Colorado Avalanche game last night and I also failed miserably at the roulette wheel. Hopefully tonight will paint a different picture.

On second thought I don’t think I will add to this review. PubCon was a bit of a disappointment. Whatever you do DON’T pay for the exhibit hall, it’s a monumental waste of money. No offense PubCon but that should have been free. On the bright side I ended up winning back almost all of my money on the roulette wheel and Mario Batailli’s restaurant was AWESOME!!!!

Affiliate Marketing is an agreement between business owners.

A large portion of this blog (internetpoop) will be dedicated to reviewing, discussing, and otherwise blogging about various aspects of affiliate marketing. Yet before we can get into the nuts and bolts and start talking about specific types of affiliate marketing it’s important that everyone is aware of just what affiliate marketing really is.

Affiliate marketing is simple… it’s merely the idea that Company “A” will pay Company “B” to promote Company “A”’s product and or services on Company “B”’s website.

I.e., Company A pays Joe Webmaster (Company B) to promote Company A’s products on Joe Webmasters website(s).

Normally Joe Webmaster only gets paid from Company “A” if a sale is made via Joe Webmasters website, but there are exceptions to that rule as well.

Affiliate marketing can be a very rewarding and profitable business. Obviously the more traffic your website(s) get on a daily basis the more you might stand to profit on affiliate programs, therefore other topics such as search engine optimization (SEO) and social networking go hand in hand with affiliate marketing. There are literally hundreds of thousands of companies that offer affiliate programs on the internet and it can be difficult to find and manage these affiliate programs, therefore companies such as clickbank and pepperjam offer affiliate management solutions. Managed solutions such as these offer tools for website owners to sign up for hundreds of affiliate programs and track results all in one handy location. Yet limiting yourself to only these managed solutions would be unwise because some of the most profitable affiliate programs such as the eBay Partner Network and Google Adsense have their own account management tools.

Most affiliate marketing professionals use ALL of these tools as well as many others. InternetPoop.com will cover, review, and discuss a wide variety of affiliate marketing options in future blog posts.